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Marketing managers are struggling to divide increasingly limited marketing budgets among various online and offline marketing platforms. Here we will explore

the true costs of various forms of advertising on the Internet relative to their effectiveness.     

Key Issues
How will marketing identify and justify high payback areas for IT investment?
How will enterprises use e-channels to reach target customers?

Premium banners are just one click from the homepage. Only a few positions are available...be sure to order now!

Subpage banners are two or more clicks from homepage. Hyperlink your banner to your website for increased traffic!      

Specifications - Banners should be no larger than 575 x 90 pixels at 72 dpi in JPEG or GIF format. Provide links separately and indicate linked areas (if applicable). Limited time offer: Rotating banners (timeline-triggered action) available at no additional cost. Maximum of two files that loop. Other actions may be available at additional charge. The publisher reserves the right to reject any advertising not in keeping with the publication standards.
    

 
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